Copywriter Bath 

I help businesses articulate who they are, what they offer, and why it matters, through strategically written copy that builds authority, improves visibility, and drives meaningful conversion.

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With more than 20 years’ experience as a news journalist, magazine editor, and Head of Content for a leading digital marketing agency, I bring editorial rigour and commercial insight to every brief, ensuring copy that’s credible, strategic, and effective. My work spans brand storytelling for websites, SEO-led content, and editorial features, all grounded in a deep understanding of how people read, think, and decide.

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Bath-based copywriter with a strategic marketing mindset​

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Good copy doesn’t exist in isolation. It plays a vital role in building brand authority, supporting SEO and generative engine optimisation (GEO), and improving conversion across your digital ecosystem.

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I work closely with founders, in-house teams, and agencies to develop messaging that’s not only well written but purposeful. That means understanding your audience, your positioning, and how your copy supports wider marketing goals, from search visibility to brand trust.

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The result is content that feels natural, confident, and commercially effective.

 

Copywriting services in Bath

​​Calm, confident copy for considered lifestyle brands.​​​​

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My copywriting services in Bath are designed to support brands at every stage of growth. Services include:

 

Website copywriting

Clear, conversion-focused website copy that communicates your value, matches your tone of voice, and guides users to action.

 

SEO copywriting and content

Search-led copy that balances readability with performance, written for people first, algorithms second.​ Learn more about my SEO services and how good copy supports online visibility.  

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Editorial and long-form content

Thoughtful long-form content, features, and editorial designed to build authority and position your brand as a leader in its space. Explore some of my feature articles for The Bath Magazine. 

 

PR and thought leadership copy

Credible, well-positioned copy that supports PR campaigns, opinion pieces, and leadership visibility. Learn more about my PR services and how a well-written press release with a strong news hook can support a well-though out marketing strategy. 

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Who I work with

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I work with Bath-based and UK-wide lifestyle brands, including those in:

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• Travel and hospitality

• Wellness, beauty, and fitness

• Interiors, real estate, and design

• Luxury services

• Publishing and content-led businesses
   

I also support marketing agencies looking for a reliable copywriting partner.

 

Why choose Joanna Lewis Media?

 

There’s no shortage of copywriters in Bath, but few combine editorial quality with strategic marketing insight built on over 20 years of experience, including leading content teams across both print and digital.

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Clients choose me because:

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• I write with purpose

• I understand how copy supports SEO, brand storytelling, and conversion

• I adapt to your brand voice

• I offer senior-level expertise without agency overheads

• I can scale up or down depending on your needs​

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Whether you’re refining your messaging or building content at scale, I bring structure, consistency, and strategic intent to every project.

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Looking for a copywriter in Bath?

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Whether you’re launching something new or refining what already exists, I help you say the right thing, in the right way, to the right audience.

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If you’re looking for a Bath-based copywriter who understands brand, content, and growth, I’d love to talk. Get in touch to discuss your project and how I can support your business.